Honest reviews from real roofing contractors on G2 and Capterra โ the two platforms enterprise buyers check before every software purchase.
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G2
The leading B2B software review platform. Enterprise buyers rely on G2 reviews before signing contracts. A strong G2 profile is essential for our $349โ$899/mo tier.
The most-visited software discovery site in the US. Contractors searching "roofing contractor software" on Capterra convert at extremely high rates โ we need to show up here.
Short, vague reviews get buried. Detailed, specific reviews rank higher and convert readers into customers. Here's what to focus on:
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Lead with a number
Specific numbers are 5ร more credible than adjectives. Instead of "saved time," say "cut estimate time from 45 minutes to 10 minutes."
"Closed 6 more jobs the first month after switching."
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Name the feature
Review platforms index on specific feature mentions. Name the exact feature that helped you โ AI scans, storm center, supplement writer, etc.
"The AI supplement writer recovered $1,800 on my first claim."
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Before vs. After
The most useful reviews explain what you were struggling with before and what changed. This helps other contractors in the same situation recognize themselves.
"Before: 3 tools + spreadsheets. After: one dashboard."
Our Review Request Process
When to ask for a review and how โ so it feels natural, not pushy.
1
Trial Day 7
Send trial completion email. Include a soft mention: "If you've found value already, a quick G2 review helps us a lot."
2
First Supplement Win
When a contractor recovers money using the supplement AI, send a "congrats" email with a review link. High-emotion moments convert.
3
30-Day Check-in
Monthly NPS-style check-in. If score is 8+, follow up with a review ask. If 7 or below, ask what's wrong first.
4
Milestone Moments
10th job, first storm lead closed, first homeowner portal invite sent. Milestone emails with a review CTA feel earned, not promotional.
Review Request Email Templates
Copy these into your Resend sequences. Each targets a specific moment in the contractor's journey.
Trial Day 7 โ Subject: Your RafterCore trial is wrapping up
Hey [First Name],
Your 7-day RafterCore trial wraps up today.
If you've had a chance to run an AI roof scan, check a storm lead, or send a homeowner their portal link โ you've seen what we're building.
One small ask: if RafterCore saved you time or helped you close something this week, a 2-minute review on G2 or Capterra makes a real difference for us.
โ Leave a review on G2: https://www.g2.com/products/raftercore
โ Leave a review on Capterra: https://www.capterra.com/p/raftercore
No pressure. And your trial converts automatically to Starter at $149/mo today unless you cancel โ you can do that anytime from your account settings.
Thanks for giving us a shot.
โ The RafterCore Team
contact@raftercore.com
First Supplement Win โ Subject: You just recovered money you almost missed
Hey [First Name],
The AI supplement writer just helped you recover money on [Job Address].
That's money that would have stayed in the insurance company's pocket if the line items weren't in the scope.
If you found that valuable, we'd appreciate a quick review on G2 or Capterra. Takes 2 minutes, and it helps other contractors find RafterCore when they're searching for a better way to handle supplements.
โ https://www.g2.com/products/raftercore
โ https://www.capterra.com/p/raftercore
More claims, more supplements, more recovered revenue โ that's the goal.
โ RafterCore Team
30-Day Check-in โ Subject: Quick question about RafterCore
Hey [First Name],
It's been 30 days since you started with RafterCore. Quick question โ how would you rate your experience so far, 1โ10?
Just reply with a number and we'll read every one.
If you said 8 or higher and you're willing to share that publicly, a review on G2 or Capterra would help us grow:
โ https://www.g2.com/products/raftercore
โ https://www.capterra.com/p/raftercore
If it's lower than 8, reply and tell us what's missing. We fix things fast.
โ RafterCore Team
Milestone Moment โ Subject: [Milestone] โ that's worth celebrating
Hey [First Name],
You just hit [milestone โ "your 10th job in RafterCore" / "your first homeowner portal invite" / "your first storm lead closed"].
That's a real operational milestone โ it means you're running your business differently than you were 30 days ago.
If you're finding RafterCore worth it, a quick review on G2 or Capterra helps other contractors like you find their way here:
โ https://www.g2.com/products/raftercore
โ https://www.capterra.com/p/raftercore
Keep building.
โ RafterCore Team